September 27-29, 2026
Where California’s grocery community comes together
Join peers from across the state at Gather California to connect, exchange ideas, and build relationships that extend well beyond the event, all in one place at The Westin Rancho Mirage Resort.
Gather California
The California Grocers Association continues to evolve its annual convention, Gather California, with renewed energy, a refined program, and an emphasis on meaningful connection. Designed for retailers and brands doing business in the nation’s largest grocery marketplace, the event brings the industry together to build relationships and explore emerging trends shaping the future.
Our host hotel, The Westin Rancho Mirage Resort & Spa, offers attendees the opportunity to stay and connect in one central location, with access to the property’s full range of amenities, including a spa, onsite dining, several pools, a fitness center, and a championship golf course.
The program focuses on the trends influencing California’s dynamic grocery industry and the conversations that matter most to those operating within it. Alongside CGA’s signature pre-scheduled meeting format, the event includes both structured and informal opportunities designed to support strong, lasting connections throughout your experience.
Calling All Emerging Brands
Are you ready to introduce your brand to California’s grocery community? The Emerging Brands Pitch Contest is your opportunity to share your product and connect with leaders shaping the state’s grocery landscape. This event offers a unique platform for your brand to be seen and heard by industry leaders.
Six promising companies will be selected to present their brands to an audience of influential retailers and leading Consumer Packaged Goods (CPG) companies from across California. Each contestant will have five minutes to share their story and vision with industry decision-makers.
If you’re looking to grow your small business and build new relationships, we invite you to take part in this year’s contest.
Connect with Us
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